Nov 4, 2017
On this Saturday’s episode of MotortradeRadio.com, Philip Nothard of COX Automotive joined by Curtis Hutchinson, editor of Motortrader.com to discuss the latest headlines. The Independent Motor Dealers Association (IMDA) has revealed plans to offer members an online dealer-to-dealer trade-in service as well as collective buying packages from approved suppliers.
The new trade association launches on 5 November and will be hosting a special launch event at the Motor Trader Summit on 21 November.
Meanwhile, Arnold Clark has introduced a five-day working week for new and existing sales staff across its dealerships and Motor Stores in Scotland and England.
In other news, Auto Trader will launch a new search by monthly price function on 20 December supported by a multi-million pound multimedia marketing campaign over the Christmas period.y dealer rocketed 20% to £6.9bn.
Luxury car dealer HR Owen saw pre-tax profit up 77.8% to £2.9m on turnover up 20.4% to £428.2m in the year to April 2017. The luxury and performance car dealer sold 1,306 new prestige cars compared to 982 in the previous financial year, an increase of 33%. Much of this improvement would have been due to growing sales of the Bentley Bentayga SUV.
And finally, research carried out by Paragon found that 67% of brokers expect diesel sales to decrease moderately or significantly over the next 12 months.
This week's shout out, registrations open for MT Digital Marketing Webinar, the second in our series of Motor Trader Webinars will focus on the theme of Marketing ROI: how dealers can and should be measuring and optimising their online marketing investment to spend smarter and more efficiently. Our expert panel includes Nigel McMinn (COO of Lookers), Diego Sanson (CarGurus’ VP of International Business Development) and Jeremy Evans (Managing Director of Marketing Delivery) – all of whom will provide their perspective on the state of play and best practice for car dealers and digital marketing today and in the future.
Plus, an exclusive interview with, David Bilsborough, Vice Chairman of the IMDA tells us more about the launch of the association and what it offers it's members and tune in t the Sunday Bonus Podcast, where Philip interview Darren Sinclair, MD of MODIX UK.